Advice
How to host a podcast without being a subject expert
The key role you play as a host is not to be a subject expert
Blog
The key role you play as a host is not to be a subject expert
What I learned from 1 million views on YouTube
Far too many organisations that launch a podcast aren't ready for one
Find out exactly what’s holding your podcast back
When was the last time you reviewed your older episodes and checked whether their titles are still relevant?
Marketing is a key part of that strategic process, but it isn't where you should start
What 20 years in BBC newsrooms teaches you about business podcasting
How to get your audience listening longer and why its important